Microsoft Advertising Shopping Certification Answers

Contoso Toys has decided to create a “catch-all” campaign with an all-products product group in it. As a best practice, how should they bid in this scenario?

Latest Update on 24th June, 2023 by Certification Course Answers

Contoso Toys has decided to create a “catch-all” campaign with an all-products product group in it. As a best practice, how should they bid in this scenario?

  1. Make their all products ‘catch-all’ bid double their item ID bids
  2. Have lower bids and a low campaign priority setting
  3. Increase their bids
  4. Never bid on ‘all products

Correct Answer :

  • Have lower bids and a low campaign priority setting

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