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Coho Winery wants their ad to display for the keyword “white wines” when a customer’s search query is either “white wines” or “buy wines white.” Which keyword match option should they select?

Latest Update on 27th April, 2018 by Certification Course Answers
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Coho Winery wants their ad to display for the keyword “white wines” when a customer’s search query is either “white wines” or “buy wines white.” Which keyword match option should they select?

  1. Broad match
  2. Phrase match
  3. Exact match
  4. Negative keyword

Correct Answer:

  • Broad match

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