An advertiser attempts to enable Conversion Optimizer but the feature is not available in the account. Which is the most likely reason?

1. The advertiser advertises a service rather than a product.
2. The advertiser’s campaign targets the Google Display Network only.
3. The advertiser has fewer than 15 conversions in the last 30 days.
4. The advertiser’s daily budget is not set to the recommended amount.

Correct Answer:

• The advertiser has fewer than 15 conversions in the last 30 days.