All of the following are reasons to extend your sales enablement efforts beyond the sale EXCEPT:

1. Existing customers are more likely to buy than new prospects are.
2. Successful customers are more likely to recommend your product to a friend.
3. Helping your customers succeed prevents negative reviews online.
4. It increases your sales team’s likelihood of hitting their quotas.

Correct Answer:

• It increases your sales team’s likelihood of hitting their quotas.