Google Ads Measurement Certification Exam Answers
Aiesha is dissatisfied with the conversion rate that her ads are generating for her retail website. She wants to make some changes to improve the conversion rate. What should she do to achieve this? (Choose two.) Select All Correct Responses
Latest Update on 7th December, 2019 by Certification Course Answers
Aiesha is dissatisfied with the conversion rate that her ads are generating for her retail website. She wants to make some changes to improve the conversion rate. What should she do to achieve this? (Choose two.) Select All Correct Responses
- Use general keywords to attract as many people as possible.
- Not include prices that may eliminate customers.
- Use negative keywords to add limits to her ads.
- Use more specific keywords that limit the volume of clicks.
- Include names of her competitors in the keywords.
Correct Answer:
- Use negative keywords to add limits to her ads.
- Use more specific keywords that limit the volume of clicks.