Google Ads Search Certification Exam Answers
A user clicks on an ad promoting a sale on sneakers. Upon clicking, the user is taken to a page that does not contain sneakers, but rather discount sunglasses. The user also encounters pop-ups while trying to navigate the site. What should the advertiser do to improve the user’s experience?
Latest Update on 22nd March, 2018 by Certification Course Answers
A user clicks on an ad promoting a sale on sneakers. Upon clicking, the user is taken to a page that does not contain sneakers, but rather discount sunglasses. The user also encounters pop-ups while trying to navigate the site. What should the advertiser do to improve the user’s experience?
- Ensure that the pop-ups relate to the user’s search.
- Edit the ad text to promote the sunglasses in addition to the sneakers.
- Link to the webpage that is relevant to the ad and remove the pop-ups.
- Provide original content that cannot be found on another site.
Correct Answer:
- Link to the webpage that is relevant to the ad and remove the pop-ups.