A properly optimized landing page should contain which of the following components?

1. A relevant image; social media “share” icons; a clear, compelling and concise headline; benefits of the marketing offer in bullets.
2. A clear, compelling and concise headline; website navigation; social media “follow me” icons; a relevant image.
3. A clear, compelling and concise headline; website navigation; social media “share” icons; a relevant image.
4. Benefits of the marketing offer in bullets; social media “follow me” icons; a relevant image; website navigation.

Correct Answer:
A relevant image; social media “share” icons; a clear, compelling and concise headline; benefits of the marketing offer in bullets.