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A company wants to distribute its latest white paper and gather prospects’ data. They create an ad with a form, targeting key decision makers. Which type of campaign are they running?

Latest Update on 24th June, 2023 by Certification Course Answers
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A company wants to distribute its latest white paper and gather prospects’ data. They create an ad with a form, targeting key decision makers. Which type of campaign are they running?

  1. Brand awareness campaign
  2. Lead generation campaign
  3. Demand generation campaign

Correct Answer:

  • Lead generation campaign

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