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A clothing company wants to entice consumers to pay more for their products. To do this, the company launches an advertising campaign to position themselves as a luxury brand. Which factor are they trying to improve?

Latest Update on 7th December, 2019 by Certification Course Answers
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A clothing company wants to entice consumers to pay more for their products. To do this, the company launches an advertising campaign to position themselves as a luxury brand. Which factor are they trying to improve?

  1. Unit cost
  2. Demand
  3. Volume
  4. Capacity

Correct Answer:

  • Demand

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